Textbook rant

Textbook rant    
ஆக்கம்: Seth Godin | June 14, 2009, 4:03 am

I've spent the last few months looking at marketing textbooks. I'm assuming that they are fairly representative of textbooks in general, and since this is a topic I'm interested in, it seemed like a good area to focus on.As far as I can tell, assigning a textbook to your college class is academic malpractice.They are expensive. $50 is the low end, $200 is more typical. A textbook author in Toronto made enough money from his calculus textbook to afford a $20 million house. This is absurd on...தொடர்ந்து படிக்கவும் »
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