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Jason

How we reduced chargebacks by 30% (as a percentage of sales)    
January 28, 2009, 4:33 pm | தலைப்புப் பக்கம்

We’ve never had a lot of chargebacks (a chargeback is when a customer calls their credit card company to dispute a charge they don’t recognize), but last year we made a simple change that reduced our chargebacks by 30% as a percentage of sales. I can’t be certain the reduction is entirely due to this technique, but we didn’t change anything else related to how we deal with chargebacks. Background One of the issues we have at 37signals is that many people know our product names...தொடர்ந்து படிக்கவும் »
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